CLIENT
PROJECT DURATION
2021 - ongoing
SERVICE AND OFFER
Branding
Product Design
Motion
Strategy
BUDGET
$25.000
PROBLEM
The customer, a premier maker of melodic devices, encountered difficulties with the typical tuning methods of their stringed instruments. The manual tuning operation was labor-intensive and prone to mistakes, causing dissatisfaction among artists and affecting the overall musical experience.
SOLUTION
Our group partnered intimately with the customer to create "StringleEye," a revolutionary precision tuning solution for stringed instruments. Harnessing the power of modern sensor technology and machine learning approaches, StringleEye provides musicians with an accurate and automated string adjustment experience.
VALUE DELIVERED
StringleEye substantially bolstered musicians' tuning precision and efficiency. The digital platform offered instantaneous critiques and advice, elevating the overall performance experience and minimizing vexation. Moreover, the system's adaptability with multiple string instruments broadened its public attractiveness, making it a global favorite amongst musicians.
APPROACH
Our approach involved comprehensive research, prototyping, and iterative testing to ensure the effectiveness and reliability of StringleEye. We conducted user interviews and usability tests to gather feedback and refine the product iteratively. Collaboration with domain experts and musicians throughout the development process ensured that StringleEye met the specific needs and expectations of its target audience.
SUMMARY